User Insight uses a team approach to user experience consulting services and provides the right resources to solve your toughest problems.
Usability and User Experience Testing
The goals and objectives of your project determine our approach to gathering feedback from people in order to ensure your product is a success – in-homes, offices, factories, in-lab at our facility, or even remote interviews. From there we will consult your team on our findings and recommendations moving forward.
• Moderation and Discussion Guide Development
• Heuristic and task-based evaluation, Contextual Interviews, In-Lab One-on-One interviews and Remote Testing, Focus Groups, Mobile testing
• Reporting with recommendations
UX Design and Prototyping
We take an iterative approach to design and take advantage of the unique opportunity we have to talk to real consumers and professionals every day. This provides the added benefits of true user-centered design without the added cost. Our design staff is directly involved in formalized research with real users. This research influences your ultimate design ensuring that your customer is always at the forefront of your efforts.
• User Journey Mapping and Persona Development, requirements creation
• Creation of Interactive Prototypes
• Design of any fidelity prototype using many digital tools for Mobile, Desktop, and/or other devices with accompanying style guides if needed
Expert Review and UX Audits
Leverage our team’s knowledge and experience to thoroughly digest and inform your product or service and return with actionable solutions. We start with usability heuristics and leverage modern best practices to provide insights into the interactions we find successful in similar contexts and from other research we have conducted.
Design Thinking Sessions
We believe in the human-centered approach to problem solving that draws from the needs of the customer, the possibilities of technology and the requirements of business. In this one day session, top unmet needs are solved and prioritized though structured decision making. The session produces actionable ideas grounded by your customer’s needs.
Week Long Design Sprints
We believe in getting your ideas in front of Users as quickly as possible. In just five days, our team will guide you through a customized process of deciding what to test, brainstorming solutions, sketching ideas, building prototypes, and testing with actual Users.
Our Facility and Expert Recruiting Team
User Insight has broken the paradigm of traditional market research with our advanced facility. Gone are the days of one-way glass and fixed-camera recording. Our state-of-the-art facility offers multiple high-definition cameras and large flat-screens for easy viewing. We focus on the details so you don’t have to. We have the best service and setup in Atlanta for usability testing and mobile device testing.
We have the technology to share screens from many of today’s top mobile devices and simultaneously see user reactions with picture-in-picture. Our unique camera system allows for high definition close ups and zooming in and out from the client viewing area giving the most natural in lab setup for participants with the best viewing angles for you and your team.
We provide an onsite full-time recruiting team including a 20,000+ person database, as well as a partner network of resources for projects conducted outside of the southeastern U.S. and internationally.
Get in Touch
Feel free to give us a call or send us an email! We are happy to talk you through any projects or discuss how we can help you better understand your users and improve your products and services to meet their needs.