Interactive TV

Have You Met Our Social TV Personas Yet?

Author: User InsightOn: Dec 12Categories: Business, Innovation, Persona Work, Product Development, Social Media, The Social TV Experiment, UX Solutions, UX Trends, Video & Photos

Take a quick moment to get to know the TV viewers out there! Their habits will likely surprise you… Want to learn more about these viewers and their Social TV feature preferences? Check the detailed info. For more on what personas are, how you build...

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The Big Show

Author: User InsightOn: Nov 04Categories: Business, FUN, Innovation, Persona Work, Social Media, The Social TV Experiment, UX Trends

As you likely know, our team here at User Insight put on a big event to showcase the social TV persona research we did throughout this year. It was a full house – we had the likes of Yahoo!, Cox iTV, PR Newswire, Weiden & Kennedy, Bluefin Labs,...

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