Rachel Walsh – User Insight

Run, Walter, RUN!!!

Author: colton josephOn: Oct 21Categories: Blog, UX Solutions, UX Trends, Weekly Insights

Run, Walter, RUN!!!

Blog, UX Solutions, UX Trends, Weekly Insights

https://www.youtube.com/watch?v=UowkIRSDHfs A friend posted this video on Facebook; I love how much Walter (the dog) loves the water. What I also love is being able to see the run to the beach from Walter’s perspective. It’s a great ad for GoPro –...

Are Your Surveys Lying to You?

Author: colton josephOn: Sep 10Categories: Blog, Interviews, UX Solutions

Are Your Surveys Lying to You?

Blog, Interviews, UX Solutions

Both my children and I woke up Saturday morning with headaches and sore throats. Every parent’s dream: Saturday morning, our doctor’s office is closed until Monday and I was pretty sure we had Strep Throat. One quick search on my phone revealed a...

Lorem Ipsum: Keep It Consistent

Author: colton josephOn: Jan 14Categories: Blog, Interviews, Methodology

At User Insight we utilize prototypes for user testing often. Prototypes are a great way to “fake it before you make it” and test concepts quickly before investing too much work. Recently I tested a prototype that mixed lorem ipsum and english text...

On the Road Again…Traveling in Pairs

Author: colton josephOn: Sep 21Categories: Business, Interviews, Methodology, Weekly Insights

At User Insight, research is part of every day life. Over the last 10 years, we’ve learned where and how we can be more efficient or streamline process. One thing we never compromise is our team approach to collecting information, here’s...

Inside My Toolkit: Road Warrior Edition

Author: colton josephOn: Sep 07Categories: Business, FUN, Latest News, Weekly Insights

If you looked in mine right now, you’d see bits and pieces of the many roles I play commingling in a stylish exterior (bags are my one true vice). I’m a behavioral anthropologist – which is really: a researcher, mediator, manager, coach, mentor...

4 Tips To Keep Your Research On Track

Author: colton josephOn: Aug 17Categories: Business

Research and gathering user feedback is half art / half science. You must know when to keep someone on track and when to follow them down the rabbit hole to get an interesting insight. Over the course of my research career I’ve conducted over 5,000...